Providing a solution for commerce, payment and logistics in Africa https://benagos.com
Benagos is revolutionizing the African market by providing an integrated platform that connects merchants, customers, and logistics providers. Benagos streamlines the entire commerce process, from product discovery to final delivery, while ensuring secure and efficient payment processing. This innovative approach addresses the unique challenges of the African market while fostering economic growth and digital inclusion.
Product Designer & Co-Founder / 2021 till date
As the product lead crafting out the product direction, flows and team management were the key areas of consideration for me alongside doubling as the solo product designer. Starting out, there were a handful of addressable problems from 15 user questionnaires ranging from issues in device accessibility, customer settlement, delivery and logistics concerns, easy website development and launch, product addition and auto stock count. Of these, I drafted out an MVP and settled upon the 2 listed below;
<aside> <img src="/icons/invitation_blue.svg" alt="/icons/invitation_blue.svg" width="40px" /> Customizable website
The burden of managing an e-commerce store, payment and deliveries in separate applications
</aside>
<aside> <img src="/icons/invitation_blue.svg" alt="/icons/invitation_blue.svg" width="40px" /> Logistics & After sales payment
Hassle of finding a reliable provider handling merchants products with care and arriving on time
</aside>
Research, strategize and design an end-to-end PWA (progress web app) experience to help online businesses buy and sell their products, with a focus on a seamless home delivery and payment remittance.
The platform was designed with a mobile-first approach, ensuring optimal performance and accessibility across all devices. We implemented progressive enhancement techniques to provide a rich, app-like experience while maintaining broad browser compatibility. This strategic approach allowed us to deliver a robust solution that meets the diverse needs of African merchants and consumers.